Forbes recognized the work of Brain Tank Creative Director Andriy Franchuk and how his team is changing the approach to charity in Ukraine

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Over the years of full-scale war, Brain Tank has become one of those who systematically strengthen military and volunteer initiatives with their experience and resources. The team creates identity, communications, production, and complete creative campaigns for charitable projects — completely pro bono.

One such case was “Our Vision 2025,” which raised UAH 5 million for the 241st Brigade. The level of execution — from visual identity to on-air graphics — would have cost more than UAH 1.5 million according to market estimates, but Brain Tank did everything for free.

For Andriy Franchuk, charitable projects are not about profit or image. They are a way to use his profession to achieve real results on the front lines: drones, equipment, reinforcement of units, closed meetings.

Brain Tank demonstrates that creativity can be not only a business tool but also an effective mechanism for providing assistance.

It is this approach that has resulted in millions of hryvnias being raised and teams working to hasten victory.

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